Our client is a company that believes in providing a one stop solution to a client that’s looking for ‘Online Brand Visibility’ and in turn create an outstanding ‘Brand Reputation’ so that when a consumer comes knocking there is no stone left unturned for the best impression.
Designation: Content Specialist - Social Media
Location: Chennai
Job Description:
Ability to generate creative content on a day-to-day basis. Should possess excellent analytical skills.
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Has good knowledge with principles of SMM
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Must be proficient in English and should have a flair in writing daily postings on various Social Channels.
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Good technical understanding and can pick up new tools quickly
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Ability to manage multiple projects, prioritize and meet tight deadlines in a fast-paced environment
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In-depth knowledge and understanding of all social media platforms
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Knowledge of blogging and seeding to relevant blog pages, groups on social platforms and relevant communities.
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Ability to effectively communicate information and ideas in written and verbal format, and build and maintain engaging conversations online.
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A Team player, with the confidence to take the lead and guide other departments when necessary
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Complete Social Media Management for a brand; ranging from strategy, plans,execution and monitoring the results.
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Collects and analyzes data related to social media marketing campaigns.
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Tracks performance of various social media initiatives and develops/implements changes to improve business results.
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Assists organizations in identifying appropriate social media channels for their specific business needs, and tailors campaigns to the target audience.
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Familiar with a variety of the field's concepts, practices, and procedures.
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Relies on extensive experience and judgment to plan and accomplish goals.
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Performs a variety of complicated tasks. May lead and direct the work of others. A wide degree of creativity and latitude is expected.
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Experience across driving Social Media campaigns for National brands(Ideal)
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Generate reports on Social Media campaigns, highlighting positives & negatives and campaign progress
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Proficient in Qualitative and Quantitative research methods
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Leverage technical tools and quantitative data to ensure overall campaign success, uncover problems, and measure results.
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Deliver real time content within relevant social spaces which dynamically engages the audience
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Should be able to build and nurture a community online
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Be the 'agony aunt' of the team by providing analysis and recommendations as various projects evolve.
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Prepare campaign insights reports, including analysis and research leveraging performance and delivery data.
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Must have a go-getter attitude and should be aware of various Social media trends.
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Should be proficient in deadlines and reporting to Senior Managers.
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Will report to a Social Media Manager or head of a unit/department.
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Candidates with blogging, newsletter writing and management, press releases experience would be preferred.
Skills required:
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A graduate degree
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Proven experience in Digital and/or Social Media Marketing with a digital agency
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1– 2 years experience in social media marketing with demonstrated successes
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Candidates with knowledge in design software’s like Photoshop, Illustrator etc. will be preferred.
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Should have experience of conceptualising, executing and managing social media/digital campaigns for brands, preferably national brands.
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Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere
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Experience in Digital media company/online media company with proven ability to lead a team will be preferred
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Proficiency in MS Excel, PowerPoint, and Word
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Passion for social media and internet marketing industries
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Excellent verbal and written communication skills
if interested, Please share your updated profile along with CTC details
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